Just in time for summer festivities, a measure approved today by the House would allow adults to enjoy an alcoholic beverage while strolling through designated local “entertainment districts.”

Senate Bill 273, sponsored by Sen. Pat Steadman, D-Denver, and Rep. Tom Massey, R- Poncha Springs, establishes a way for local governments to create a common area for the consumption of alcohol during festivals and such venues such as river walks.

The measure allows people attending a community festival or other event to consume alcoholic beverages in designated areas purchased from a participating vendor in the area.

Massey said his measure is tourism-friendly and that communities likely would welcome the bill.

“I would assume that everyone with a liquor license would want to participate,” said Massey.   “It would undoubtedly benefit communities.”

A representative of the Colorado Licensed Beverage Association said allowing the consumption of alcohol at festivals would be as safe as selling beer at a Coors Field.

“It will be no different than going to a Rockies game or other event with your family in which alcohol is served,” said the association’s Jeanne McEvoy.

Steadman said he is excited about the measure because of the effect it will have on local economies and for the added enjoyment it could  provide the public.

“Who doesn’t like listening to music underneath the stars, or  enjoying a beautiful Colorado day with a drink in hand?” asks Steadman. “This will create jobs, and spark local economies—everyone wins.”

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